Growth Equity
Mercato
Mercato takes minority stakes in growing companies, usually without full control, from United States. It states a focus on software & internet, healthcare & life sciences and financial services.
Stated investment criteria
What Mercato says it buys
Read from Mercato’s own website in August 2026. This is what the firm says it buys, not what anyone has recorded it buying, and figures are shown in the currency the firm itself used - nothing here is converted. Every line links to the page it was read from.
| Transaction types | Growth1 |
Source
A stated mandate is a firm’s description of itself and was true of the page on the day it was read; firms widen and narrow what they will look at without updating the site. Nothing here is a commitment by Mercato to consider any particular business, and nothing on this page is represented as being for sale.
Regulatory record
How Mercato is registered
From this firm's Form ADV, the annual filing every registered and exempt investment adviser makes to the SEC.
| Adviser status | Exempt reporting adviser |
| Regulatory assets under management | Not reported by an ERA |
| Private funds advised | 6 · $990m gross |
| SEC adviser number | CRD 335389 |
An exempt reporting adviser is not required to report regulatory assets under management, so the blank above means the question was not asked rather than that the answer is unknown. Where a figure exists it is the gross asset value of the private funds the firm advises, which is a different and usually larger measure.
Portfolio
Disclosed holdings
Companies Mercato lists on its own website. 6 carry a stated investment year.
| Company | Invested | Years held | Recorded transaction |
|---|---|---|---|
| Lendio | 2019 | 7 | — |
| Atomic | 2021 | 5 | — |
| Attain | 2021 | 5 | — |
| Beam Benefits | 2021 | 5 | — |
| Lambda | 2022 | 4 | — |
| Cylinder | 2023 | 3 | — |
| Artisight | — | — | — |
| Atomic Financial | — | — | — |
| Greenfly | — | — | — |
| Lambda Labs | — | — | — |
| Latent AI | — | — | — |
| Mapped | — | — | — |
| Observepoint | — | — | — |
| Ownwell | — | — | — |
| Paytient | — | — | — |
| Protopia | — | — | — |
| Protopia AI | — | — | — |
| Skullcandy | — | — | — |
| Sphero | — | — | — |
| Summersalt | — | — | — |
| Torus | — | — | — |
| Vasion | — | — | — |
| Videra | — | — | — |
| Videra Health | — | — | — |
| Wellth | — | — | — |
| attaindata.io | — | — | — |
| vivantehealth.com | — | — | — |
Compiled from Mercato’s published portfolio page. Where a recorded transaction is shown, that company was the target of a reported deal and has most likely already been realised. Nothing here is represented as being for sale.
Valuation context
Transaction values in Software & Internet
What companies have actually sold for in software & internet, across 2,672 recorded transactions.
The full software & internet picture - most active acquirers, recent transactions and every investor in the sector.
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Comparable investors
Similar mandates
Other growth equity investors active in software & internet.