Growth Equity
STORY3 Capital
STORY3 Capital takes minority stakes in growing companies, usually without full control, from Los Angeles, California. It states a focus on consumer & retail.
Stated investment criteria
What STORY3 Capital says it buys
Read from STORY3 Capital’s own website in August 2026. This is what the firm says it buys, not what anyone has recorded it buying, and figures are shown in the currency the firm itself used - nothing here is converted. Every line links to the page it was read from.
A stated mandate is a firm’s description of itself and was true of the page on the day it was read; firms widen and narrow what they will look at without updating the site. The team figure counts the people the firm shows on one team page, so it is a floor rather than a headcount: firms that split their team across tabs or load it in pages will read low. Nothing here is a commitment by STORY3 Capital to consider any particular business, and nothing on this page is represented as being for sale.
Regulatory record
How STORY3 Capital is registered
From this firm's Form ADV, the annual filing every registered and exempt investment adviser makes to the SEC.
| Adviser status | SEC registered |
| Regulatory assets under management | $987m |
| Employees | 8 |
| Private funds advised | 12 · $987m gross |
| SEC adviser number | CRD 300651 |
Valuation context
Transaction values in Consumer & Retail
What companies have actually sold for in consumer & retail, across 837 recorded transactions.
The full consumer & retail picture - most active acquirers, recent transactions and every investor in the sector.
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Comparable investors
Similar mandates
Other growth equity investors active in consumer & retail.